What we say...
The all-new TaylorMade Project (s) golf ball claims to put an end of the normal golf ball trade-off, creating a ball that combines both distance and feel.
TaylorMade is also introducing the all-new Project (s) golf ball. The all-new Project (s) offers an even softer feel while continuing the company's focus on low driver spin and significant driver distance.
To break through in a crowded and diluted space, TaylorMade has designed one golf ball that delivers on the two performance attributes amateur players in this category want most: soft feel AND distance combined in a single product.
The Project (s) uses TaylorMade's high lift 342LDP dimple pattern, which, in combination with the lower backspin construction, reduces drag throughout the golf ball's flight for more distance.
In general, lower compression golf balls travel the shortest distance, but with Project (s), TaylorMade's engineers have solved for soft while maintaining impressive distance. The result is a golf ball that delivers on both distance and feel, allowing for golfers to no longer having to choose between one over the other. In addition to gloss white, the new Project (s) is also available in a matte yellow & matte orange finish that offers a unique look that stands out while being UV resistant.
Eric Loper, Director R&D Golf Balls, said: "The new multilayer design incorporates a softer yet resilient dual distance core that maximises distance and enables us to utilise a softer ionomer cover for soft feel and great control. We are eliminating the need for a golfer to choose between distance and feel in this category. The new Project (s) provides both softer feel AND distance."
TaylorMade Project (s) Golf Ball: Review
YOU NEED TO KNOW:
Softer golf balls are slow without speed, say TaylorMade. The Project (s) focuses on lower driver spin and big distance. A Dual Core with large low-compression centre reduces driver spin. A softer, resilient polymer outer core, and compression 10 points (60 compression) lower than TaylorMade's Project (a) ball improves feel.
The only ball in our test we had any difficulty categorising, bearing in mind TaylorMade already have optimised a ball for amateurs, the Project (a). While their design premise for the (s) was "soft with speed" we didn't think feel was quite as soft as the low-compression Callaway or Wilson. As solid as the performance was with a driver, wedge and iron, it didn't excel in any one area; it was good in all of them. A rock solid performance, which at this price should make the Project (s) a popular ball.
If you own a swing speed anywhere between just below average to just above, and don't want a low compression or tour-style ball, the (s) will do a job for you. If your budget doesn't stretch to more than £25 a dozen, the (s) should be high on your shortlist of balls to try.
TaylorMade Project (s) Golf Ball: Key Features
Similar to the Project (a) the Dual-Distance Core in the Project (s) decreases the overall compression of the ball for soft feel while maintaining rebound and speed. The Project (s)'s compression is 60, 10 less than the Project (a). The dual distance core is a two-layer system that has a large, low compression inner core that reduces unwanted driver spin and creates great feel. The outer core consists of a softer-resilient polymer that also improves feel and maintains high ball velocities.
・Aerodynamic Ionomer Cover
Due to the high COR of the Dual-Distance Core, engineers were able to use a soft ionomer cover that improves feel and control around the green. Compared to the competitive set, the Project (s) has the softest cover which provides more greenside spin and soft feel.
・Pricing & Availability
TaylorMade's Project (s) golf balls in matt white will be available at retail on April 01, 2018 and in matt orange and matt yellow on May 01, 2018 at an RRP of £24.99