THE SEARCH IS ON FOR… ‘THE 50 FACES OF BUNKER MENTALITY’
Golfers across the UK are being given the chance to achieve golfing stardom as ‘The Faces of Bunker Mentality’.
Bunker Mentality – one of Europe’s most fashionable golf brands – has just launched a revolutionary Ambassadors Programme, a search for 50 real golfers of all ages and abilities to showcase its clothing on and off the course during 2008.
As part of the ‘Bunker Mentality Ambassadors Programme’ each Ambassador will be allowed to buy £500 of BM clothing for £200. Successful Ambassadors will also:
• Help with product development
• Get sneak previews of new products
• Receive invites to new season launches
• Be used in PR and advertising
• Be invited to play in special Bunker Mentality golf events
In keeping with the brand’s ambitious digital strategy, Ambassadors will get their own web page on www.bunker-mentality.com, where they will be encouraged to share their season’s golfing glory with the world and post pictures of themselves in BM gear.
And they will also feature in the brand’s extensive advertising campaign, designed to demonstrate that Bunker Mentality can be worn ‘from first tee to last orders’ and features designs and styles that are ‘all about attitude, not age’.
Anyone who wants to become an Ambassador must apply online at www.bunker-mentality.com. There are no age or sex restrictions and golfers of all skill levels are welcome.