TaylorMade officially tie-up Camilo Villegas
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TaylorMade have officially announced the signing of Colombian Camilo Villegas to their stable of Tour players.
Details of the deal were actually released last September but legal action from Cobra, his sponsors at the time, prevented further publicity.
Now TaylorMade have announced that Villegas is playing their equipment in 2011 and has become the brand ambassador for the Burner product line.
That means he will be playing the brand new Burner Superfast 2.0 driver and a special Tour-design version of the Burner 2.0 irons.
He will also switch to the Penta TP ball and the 28-year-old said: “I am thrilled to join the TaylorMade-adidas Golf Tour Staff and look forward to representing a very unique and exciting Burner brand.
“The brand’s core values — speed, power and distance — are a perfect match for my personality and most importantly, I believe in the products. I can’t wait to play the new equipment on Tour in 2011.”
“We sought Camilo as our first and only choice to become the new face of our legendary Burner product line,” said Bob Maggiore, vice president of global brand and product marketing for TMaG.
“We wanted a player whose lifestyle aligned with our fast, furious Burner product messaging and possessed the charisma to capture a global audience. Camilo brings both of those qualities to TaylorMade and his passion and enthusiasm for the brand is arresting.”