FootJoy Launch DryJoys Tour Spikeless SL Model
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FootJoy has continued to strengthen its leading position in the spikeless golf footwear category following the launch of the all-new DryJoys Tour SL spikeless model.
Available from the 10th of April, this traditionally-styled golf shoe has been developed using identical construction techniques to the brand’s immensely-popular DryJoys Tour franchise, but now comes with the added bonus of a spikeless sole.
Providing golfers with comfort, fit and flexibility, the DryJoys Tour SL will be available in classic black smooth/black pebble and white smooth/white pebble colour options.
The high-performance technology includes a TPU/DuraMax Rubber spikeless outsole for effective grip on all terrains and a Fibreglass Shank and a TPU/EVA Integrated midsole for enhanced flexibility and comfort.
The DryJoys Tour SL also features the Extreme Comfort Leather proprietary waterproofing system, developed in conjunction with Pittards of England and Leather Quarter Linings that provide superior comfort, slip resistance, and in-shoe breathability.
In-shoe technology also includes a lightweight Comfort Plus PU Fit-Bed that delivers additional cushioning and a Laser Plus Last that has been designed to closer match the shape of the foot.
“The DryJoys Tour family has long been synonymous with the FootJoy brand and is worn by scores of FootJoy brand ambassadors around the globe, including 2010 Open Champion Louis Oosthuizen and US Ryder Cup stars and multiple PGA Tour winners, Steve Stricker and Zach Johnson,” commented Russell Lawes, European Marketing Manager for FootJoy.
“With the hybrid golf shoe market continuing to grow in popularity and buoyed by the success of our spikeless range, we felt now was the perfect time to introduce the DryJoys Tour SL to the market ahead of the golfing season.
“The reaction from retailers has been extremely encouraging in response to a lifestyle shoe that showcases the premium materials, comfort and style that FootJoy has delivered for over 100 years.”
The shoes will be available in a variety of sizing options, including whole and half sizes in both, medium and wide widths, coming with a one-year waterproof guarantee and a retail price of £120.
RRP: £120
Available: 10th April 2013
Website: www.FootJoy.co.uk
