November

  • Big Bertha is back!

    Monday 2 December 2013

    Big Bertha is back. And she’s meaner than ever. This is Callaway’s newest driver – one of two Big Berthas launched today. The other is the Big Bertha Alpha, which an adjustable centre of gravity – read all about that here. The Big Bertha is being called a “Total Performance Driver”, which debuts Callaway’s Adjustable Perimeter Weighting – an innovative sliding...

  • Big Bertha Alpha is world’s first driver with adjustable CG

    Monday 2 December 2013

    Callaway’s Big Bertha Alpha is the first driver to enable independent adjustments of four significant performance characteristics, optimizing trajectory, control and distance for individual golfers. The four independent variables are loft, lie, CG (draw) bias, and – for the first time ever – centre of gravity height. The Big Bertha Alpha represents the most advanced engineering Callaway has ever commercialised in a...

  • Callaway’s two most advanced drivers go on sale today

    Monday 2 December 2013

    Callaway has resurrected a legend as two of its most advanced drivers ever – the Big Bertha and the Big Bertha Alpha go on sale today! Both feature new technologies, and the Alpha is the world’s first golf club with an adjustable centre of gravity. The Big Bertha has sliding “Adjustable Perimeter Weighting” in the rear of the crown. Read more about...

  • TaylorMade release 14° SLDR driver

    Written by Joel Tadman on Monday 2 December 2013

    TaylorMade Golf has today announced that it will launch an unprecedented 14° SLDR driver. Launched in August, the SLDR is engineered with a remarkable low and forward centre of gravity (CG) placement, making it the lowest spinning driver in company history. Because of this construction, TaylorMade is leading golfers – including PGA & European Tour players – to “loft up,” to...

  • Callaway to announce exciting, revolutionary news

    Wednesday 27 November 2013

    Callaway has given us a sneak preview of its new 2014 driver – an imminent announcement it’s calling “big, exciting and revolutionary”. This video teaser has been leaked in the USA – we won’t know more until Monday afternoon. A statement released this afternoon said: “You may recall we mentioned recently that there is still some BIG, EXCITING AND REVOLUTIONARY news to...

  • Ping introduces Rapture driving iron

    Tuesday 26 November 2013

    Ping has introduced its Rapture driving iron, which the club maker says offers innovation and performance that are unmatched in the category. Significant tungsten weighting in the heel and toe creates a high MOI for a head its size, making the Rapture easier to hit than a long iron. At the same time, its wider sole gives the Rapture the...

  • Nike Golf unleashes innovation in club line up for 2014

    Written by Joel Tadman on Tuesday 26 November 2013

    Nike Golf has unveiled an innovative range of products for 2014. It says the new products are designed to unleash the athlete in every golfer in a way that only Nike can through Cavity Back technology in golf clubs and Speedlock RZN Core technology in golf balls.  “For us, innovation and design is at the epicenter of everything we do,” said...

  • Adams hybrids are No1 on European Tour

    Written by Joel Tadman, Equipment Editor on Tuesday 19 November 2013

    Adams Golf is once again celebrating after becoming the number one hybrids on the European Tour in the 2013 season. The brand, known for its game-changing innovation and easy-to-hit equipment, is best known for its hybrid technology and while Adams’ hybrids have been the most-played hybrids on the PGA Tour, Web.com, Champions and LPGA Tours for some time, this is the...

  • TaylorMade launches new JetSpeed range

    Written by Kit Alexander on Friday 15 November 2013

    TaylorMade, the number one played driver brand on the PGA Tour, today announced the release of JetSpeed, a breakthrough line of metalwoods that includes the company’s first driver to feature Speed Pocket technology. In addition, JetSpeed fairway woods and Rescue clubs combine an enhanced Speed Pocket, an extremely low-forward centre of gravity (CG) location and extremely light overall weight to promote faster...

  • Cobra add colour with new BiO CELL range

    Written by Joel Tadman on Thursday 14 November 2013

    The new Cobra BiO CELL family for 2014 includes two drivers, woods, hybrids and a cavity-back iron, all in the funky colours the brand is famous for. But there’s plenty of substance amid the style.  Topping things off is an all-new BiO CELL driver, which features a 460cc head and 0.5 inch longer shaft than the more compact, lower-spinning BiO CELL+ ...

  • Callaway reveals X2 Hot range

    Written by Joel Tadman on Tuesday 12 November 2013

    Callaway Golf has announced the launch of a full new line of distanced-focused woods and irons for 2014. The X2 Hot line includes drivers, fairway woods, hybrids and irons – each with a Standard and Pro version – and have been developed to be longer, faster and more forgiving for a broad range of golfers. Available 17 January, 2014. “With the X2 Hot...

  • ECCO unveils Street EVO One

    Written by Joel Tadman on Monday 11 November 2013

    Innovative shoe company ECCO has announced the launch of Street EVO One, a performance hybrid golf shoe combining the award-winning ECCO Dynamic Traction System (E-DTS) with an array of stabilisation features. The Street EVO One boasts a Direct-injected midsole with an integrated shank piece. This design cups and cushions a player’s heel, delivering comfort and torsional support while creating an exceptionally...

  • On-form Poulter offers discounts at IJP Design

    Wednesday 6 November 2013

    To celebrate Ian Poulter’s fantastic performance at the WGC – HSBC Champions over the weekend, IJP Design is offering 15% discount on all purchases to anyone that signs up to the IJP Design Clubhouse at www.ijpdesign.com. Poulter finished in 2nd place behind Dustin Johnson on a four-round total of 21 under par with scores of 71, 67, 63, 66. He wore ultramarine tartan...