Nike Golf unleashes innovation in club line up for 2014

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Nike Golf has unveiled an innovative range of products for 2014. It says the new products are designed to unleash the athlete in every golfer in a way that only Nike can through Cavity Back technology in golf clubs and Speedlock RZN Core technology in golf balls. 

"For us, innovation and design is at the epicenter of everything we do,” said Cindy Davis, President of Nike Golf. “We obsess every detail.  Is it fast enough?  Is it light enough?  Does it feel right?  Sound right?  Does it meet the eye?  Does it move with the body? We challenge everything. We think something nobody else thinks. We build something nobody else builds.  We improve something that no one else thinks needs improving.  If it's good enough, then we must make it better." 

VRS Covert 2.0 Driver

The VRS Covert 2.0 drivers feature two additional proprietary technologies: A larger, re-engineered NexCOR face for increased ball speed and distance, and FlexLoft adjustability, which allows golfers to independently change loft and face angle positions to any one of 15 possible positions. 

The redesigned NexCOR face incorporates variable face thickness for a faster, hotter face and as a result, more speed at impact. It is 15-percent larger in the VRS Covert 2.0 Tour driver, and seven-percent larger in the VRS Covert 2.0 driver.

The Tour version is also 460cc but is smaller from front to back and more pear-shaped. It will retail at £350. Both models are available January 31, 2014.

VRS Covert 2.0 Fairway Woods

Coupled with High Speed Cavity Back technology for longer and straighter shots, a lower centre of gravity promotes a higher launch with reduced spin, which produces an average of eight yards in additional distance compared to last year’s model. 

VRS Covert 2.0 Hybrids

Nike Golf engineers tapped into their “Linear Transition Design” methodology to create a new line of hybrids with progressively smaller head designs while increasing face height on each model. 

VRS Covert Forged Irons

Nike Golf engineers incorporated a NexCOR face, Nike’s proprietary technology that delivers faster ball speed and more distance, and a high-speed cavity back design with a lower, deeper centre of gravity for longer and straighter shots. 

VR X3X Toe Sweep Wedges

With a wider sole area toward the toe and improved Nike X3X groove technology, the VR X3X Toe Sweep wedges deliver a more consistent shot in any condition, providing better ball flight and stopping power on the green. 

RZN Balls

New Speedlock RZN Core technology features an interlocking core design – the core’s surface is similar to that of a waffle iron – that interconnects with the compression layer to form a tighter bond. Speedlock Technology helps to harness more energy between layers for faster ball speed, longer distance and more stability into the wind. 

Four new golf balls featuring Speedlock RZN Core technology: 

·     RZN Platinum: Tour Performance control and moderate spin 

·     RZN Black: Tour Performance distance and less spin 

·     RZN Red: Distance Performance, longer carry 

·     RZN White: Distance Performance, softer feel, for swing speeds 95-100 mph