Srixon launches new AD333 ball
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Srixon’s AD333 – the UK’s No.1 two-piece golf ball since 2007 – is designed for players who are looking for feel, distance and control, without paying too much. Now, it’s got even better thanks to the addition of its ‘Spin Skin’ technology for added greenside control, as well as a new cover, core and dimples.
Graeme McDowell’s Z-Star was the first to feature Srixon’s ‘Spin Skin’ technology, which is a molecular cover with a fluid, softer pattern said to penetrate deeper into the club’s grooves without sacrificing distance off the tee. The cover increases friction between ball and clubface by 20 per cent.
An “Energetic Gradient Growth” gives the ball a firm outer layer that becomes progressively softer towards the centre. This creates ball speed off the tee with reduced spin for maximum distance, while at the same time providing ample feel on approach shots.
Performance in the wind has been enhanced by a new dimple pattern. As with last season’s ball, it will be available in Pure White and high-visibility Tour Yellow.
Details: Available October 1st. RRP £28.99 per dozen. www.srixon.co.uk