PGA Tour star Rickie Fowler takes a first look at Puma's new BiOFUSION golf shoe with head of footwear Grant Knudson.
The BIOFUSION is the latest Tour shoe from Puma’s Pro Collection and is part of the LiteStyle platform, designed to provide golfers with the ultimate performance, lightweight comfort and style.
Hearing consumers’ demand for more options offering lightweight comfort, the average weight of the entire 2014 PUMA Golf footwear line is only 10.4 oz. and the line’s lightest shoe—also the lightest shoe in golf—is a staggering 6.5 oz. The lightweight nature of the footwear line delivers extreme comfort without sacrificing stability, support or performance.
“Every shoe we have developed for our 2014 collection, including BIOFUSION, began with the LiteStyle vision: lightweight comfort, performance and style,” said Tom Manthe, global marketing manager, PUMA Golf. “As the driving force behind the PUMA Golf footwear line, LiteStyle fits perfectly into PUMA Golf’s mantra, ‘Look Better. Feel Better. Play Better.’ The styles of footwear within the platform can be identified with a LiteStyle stamp; so if you see the stamp, its LiteStyle approved.”
Details: Available in four color options. RRP: BiO FUSION £130 and BIOFUSION Wns £75.