Honma launch new premium ball

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In the week world No1 Justin Rose makes his debut with 10 new Honma Golf clubs in his bag, the Japanese company has unveiled a new premium ball – with a very reasonable price.

The Honma TW-X  is a three-piece urethane distance and spin ball aimed at golfers with swing speeds of around 90mph.

It features the high initial velocity NC core, designed to produce greater ball speed as well as exceptional control.  A newly developed mid-layer inside the core ensures low spin off the driver for extra distance off the tee.

The soft urethane cover on the TW-X  ball provides extra feel and spin on greenside shots.

The 326-dimple pattern design provides the highly desirable low penetrating ball flight, which is ideal in windy conditions.

“We’re really excited to be bringing such a premium golf ball to the European market,” said Tony Scott, Head of Marketing, HONMA Golf Europe. “Given how well the TW-X  ball performs, we feel that it’s a great product at a very competitive price point that golfers will be keen to try.”

The TW-X  ball will be available from approved retailers at RRP: £26.00  from February.