Monday, 26 June 2017
NEW GEAR: This week marks the start of the tour seeding and validation process for prototype Titleist 718 irons. Product seeding and player validation is a critical step in the go-to-market process for all Titleist equipment, and it is no different when it comes to their latest prototype 718 iron models. Titleist say: "Earning the validation of the game’s best players, as...
Monday, 26 June 2017
Every week we’re told this winner uses this driver and this winner uses this ball… but the shoes the world’s best wear often fall under the radar. Adidas is rightly proud that its new-for-2017 shoes are worn by four members of the world’s top 10, including world No.1 Dustin Johnson and Masters champion Sergio Garcia. For more than a year, DJ has...
Wednesday, 21 June 2017
FootJoy have added to their DNA family with the launch of their latest golf shoe - the D.N.A Helix The #1 Shoe in Golf have updated their previous models, and they say the D.N.A. Helix offers both an innovative blend of stability and flexibility in a lightweight athletic model. FootJoy's latest offering is a new performance shoe aimed at innovation, as the...
Written by Simon Daddow on Tuesday, 20 June 2017
Callaway have revealed their latest Steelhead XR Fairway Woods, which they say are 'a modern and powerful interpretation of the iconic shape of the original Steelhead' Callaway’s original Steelhead were one of the most popular fairway’s the companies ever produced, so it should be no surprise they’ve decided to bring them back laden with modern technology. Hawkeye soles made the original Steelheads...
Written by Camilla Tait on Thursday, 8 June 2017
Fancy trying out a new pair of Skechers Go Golf Shoes? You're in luck! If you're free to join us on Thursday 6th July at The Shire, London make sure you apply. Four readers will be selected to try out Skechers latest range of golf shoes! You'll be playing18 holes in the morning in one pair, followed by another 18 in the...
Wednesday, 7 June 2017
We've teamed up with TaylorMade to give you the chance to win a 10 YEAR SUPPLY of the hottest golf balls of 2017 in one of our biggest competition give aways ever. That means one lucky reader will receive 60 DOZEN TP5 or TP5x golf balls - in a prize worth £3000. TaylorMade's new five piece golf ball has taken the professional...
Written by Camilla Tait on Monday, 5 June 2017
What type of golfer are you? Take our quiz and enter for your chance to win a YEAR's supply of TaylorMade golf balls.
Thursday, 1 June 2017
Thanks to JS International, you could be in with a chance of winning a Bettinardi Putter this summer! Find out all about their products, from Bettinardi to Clic Gear and BagBoy, and then enter to win this phenomenal prize. ...
Written by Camilla Tait on Wednesday, 24 May 2017
GolfBuddy have announced their latest 2017 laser rangefinder - the LR7 Building on their hugely popular LR5 model, GolfBuddy say their LR7 rangefinder is housed in a compact, ergonomic body that weighs just 218g, and provides accurate distances to +/- 1 yard at the simple touch of a button. GolfBuddy make their laser range finders exclusively for golfers, and believe their latest...
Written by Simon Daddow, Equipment Editor on Wednesday, 24 May 2017
We have teamed up with TaylorMade to give you the chance to try the most talked-about balls of 2017, the TP5 and the TP5x. This is an opportunity for eight golfers to come and try them, learn more about them, get fitted on the range and then play 18 holes with a dozen of the best model for you, before giving...
Written by Simon Daddow on Tuesday, 23 May 2017
Callaway have revealed their new 'Super Premium' Epic irons and hybrids The “Jailbreak” tech on Callaway’s Epic drivers has been a massive hit this year, so it’s no surprise they’re backing the woods up with two new sets of irons and a hybrid. Callaway insist their new creations are super premium and they’ve have exhausted their R&D team, and thanks to a...
Thursday, 18 May 2017
PowaKaddy have given their super-intelligent TOUCH trolley several design upgrades for their 2017 model. Following a successful launch last year, No.1 electric trolley brand PowaKaddy has upgraded its super-intelligent TOUCH® with new trims on its frame, handle and wheels, aiming to offer an even sharper look for 2017. Adding to its host of other features – including Touch ‘n’ GoTM Technology –...
Written by Simon Daddow, Equipment Editor on Thursday, 11 May 2017
GPS watches are now among the most popular bits of kit bought at UK golf shops – and now the decision just got a little harder. Bushnell has unveiled its “next generation of distance-made-simple golf products”, the £199 Busnhell EXCEL Golf GPS watch. As well as providing all the key info the golfer needs, the Bushnell EXCEL Golf uses Bluetooth to work...
Thursday, 11 May 2017
Lamkin Corporation have partnered with Winston Products to bring FLAT CAT golf grips to Europe - the brand Justin Rose used on his putter at the Masters. The partnership will bring the Putter Grip of choice of its brand ambassador Justin Rose to the European golf market this spring. FLAT CAT grips are aimed to help golfers of all abilities with their...
Wednesday, 10 May 2017
Adidas has agreed to sell its TaylorMade, Adams Golf and Ashworth golf brands to US private equity group KPS Capital Partners, in a deal worth $425m. The announcement comes just a day after Rory McIlroy confirmed he has signed an estimated $100m long-term equipment deal with TaylorMade. Despite now boasting all three of the World's top 3 players and 2017 Masters Champion...
Written by Simon Daddow on Tuesday, 9 May 2017
PXG have revealed their first ever 100% milled wedges - and their claim is that they are nothing short of incredible. The new XG 0311T wedges from PXG continue the equipment company's quest to separate themselves from the market with their own brand of distinctive golf equipment at a high retail value. 100% CNC Milling has until now has been confined to super...
Written by Camilla Tait on Tuesday, 9 May 2017
Rory McIlroy has signed a long-term equipment deal with TaylorMade - citing the TaylorMade TP5x golf ball as the main reason for his change. World No.2 Rory McIlroy announced at The Players Championship press conference that he has signed a $100m long-term equipment deal with TaylorMade, and will be putting the TaylorMade M2 Driver and TaylorMade TP5x golf ball in to play from this week.
Monday, 24 April 2017
If you're in the market for new clubs this year, don't spend a penny until you've read our ultimate gear test. We started organising it last October, but here it finally is – the biggest and most comprehensive gear test we've ever published, Top Gear 2017. There are two reasons we've done it. The first is that the interest in last...