Tuesday 2 January 2018
TaylorMade M3 and M4 Range: TaylorMade Golf have unveiled their all new M3 & M4 metalwoods and irons, featuring the company’s two breakthrough innovations: Twist Face and RIBCOR technology TaylorMade have today launched their new for 2018 TaylorMade M3 and M4 Drivers, Irons, Fairway Woods and Hybrids. The new TaylorMade M3 and M4 driver’s both feature Twist Face, a brand new face...
Tuesday 2 January 2018
What is the RIBCOR technology that features in the latest M3 and M4 Irons? The Science of RIBCOR When the club head of an iron strikes a ball, only a certain percentage of the energy is imparted back into the ball, as reflected by the measured COR of that head. Any flexing of the head that is not directly located at...
Monday 4 December 2017
Wilson Golf have today announced the launch of their new Wilson Staff C300 Range; A brand new driver, fairway wood, hybrid and two new irons Wilson Golf is introducing its first ever (Crossover) wood range and first ever forged option among its irons, with each club featuring FLX Face™ Power Hole Technology that Wilson claims to be its best ever in...
Wednesday 15 November 2017
Bettinardi Golf, the specialist milled putter manufacturer that has gained market share across Europe, is introducing five new putters for the 2018 season, including a brand new BB Series collection and a innovative iNOVAi 5.0 selection. The full 2018 range, consisting of 12 premium putters across its four striking series – including the popular Queen B and Studio Stock models –...
Wednesday 15 November 2017
Cobra Golf F8: All the details on Cobra’s F8 golf club range – including reviews on the brand’s first ever one-length hybrid and CNC Milled Driver Face. With the new Cobra King F8 Range, Cobra have today introduced the first ever fully connected smart-set of golf clubs, which builds on their shot tracking COBRA CONNECT concept from their F7 Driver and...
Tuesday 14 November 2017
Sergio Garcia was spotted playing a Callaway Epic driver during the practice rounds for the DP World Tour Championship on Tuesday, admitting they were the front runners for his next equipment choice following his split with TaylorMade. It was announced last month that Sergio Garcia and TaylorMade were ending their player-equipment partnership after 15 years – with the company releasing a...
Thursday 9 November 2017
ECCO Golf have unveiled the Ecco Biom Hybrid 3, a golf shoe which breaks traction and stability boundaries with a new TRI-FI-GRIP outsole and GORE-TEX construction. The model, which is the latest evolution of the brand’s multi-award-winning and best-selling ECCO BIOM® HYBRID franchise, features a new Tri-Fi-Grip outsole and has three segments engineered for ‘multi-purpose zonal performance’: one for stability, another...
Friday 3 November 2017
Mizuno have announced the launch of its new ST180 Series metal woods, designed for high-speed, low-spin performance. Following the release of Mizuno’s MP18 Iron range in August, the Japanese golf equipment manufacturer have now announced their latest offering in the metal woods department, which includes the brand new ST180 Driver and fairway woods. They won’t be available in Europe until February 2018,...
Wednesday 1 November 2017
Bubba Watson announced on Tuesday that his contract with the brightly-coloured golf ball manufacturer Volvik is ‘done’ – ending his multi-year deal less than 12 months after it was announced. Volvik had announced in January that it had signed Watson to “a multi-year deal to play and endorse the company’s line of extreme performance golf balls”, yet the deal has ended prematurely.
Tuesday 17 October 2017
Sun Mountain have introduced their biggest ever bag range with new designs and cutting-edge technology. With nine new stand bag and seven car bag options – the new designs from Sun Mountain showcase stylish designs with cutting-edge technology, and a bag for every occasion as part of their biggest ever launch of premium golf bags for the 2018 season. The No.1...
Written by Simon Daddow on Tuesday 17 October 2017
Callaway have revealed the Apex MB and Callaway X Forged – two tour-inspired forged irons created with input from Callaway’s Tour Staff Forged irons have come back in a big way in 2017, and the new Apex MB and X Forged iron sets from Callaway are the latest to come to market. Part of the influx is down to brands courting...
Wednesday 11 October 2017
Volvik have unveiled a festive themed set of VIVID golf balls – in plenty of time for Christmas! Volvik, the brand leader in multi-coloured performance golf balls, is introducing a special gift box of four brightly decorated balls to help stockists increase sales over the Christmas period. The Volvik Christmas edition box features eye-catching VIVID balls in Red, White, Green & Yellow...
Wednesday 11 October 2017
At golf clinic, Tiger was spotted with more than just one club make in his bag – but what were they? While much of the talk over the past few days have been about Tiger Woods hitting shots with a wedge and then at a golf clinic with Kevin Chappell – there was also one man who noticed the clubs Tiger...
Tuesday 10 October 2017
Mizuno have launched a new, softer JPX golf ball with micro dimples that promises an even better all-round performance Following the success of its golf ball range over recent years, Mizuno is launching a new, softer, next-generation two-piece JPX golf ball that promises excellent all-round performance at a great price. Mizuno has long held an enviable industry- and tour-wide reputation for its...
Monday 9 October 2017
Sergio Garcia and TaylorMade have parted company, bringing to a close one of the most high-profile – and lucrative – player endorsements of the last decade. The official statement from TaylorMade, which dropped into inboxes at 14.06, said simply: “Today, after a memorable 15 year partnership with Sergio Garcia, we have mutually agreed on a release from the remaining years of his...
Wednesday 4 October 2017
PING today expanded its popular Sigma G series of putters with two new highly forgiving mallets, the Craz-E and Tyne H. Featuring advancements to PING’s patented True Roll Face Technology, and a multi-piece face engineered with an innovative material commonly used in the soles of high-performance athletic shoes, the Sigma G line offers significant improvements in feel, alignment and overall putting...
Wednesday 4 October 2017
GolfBuddy have introduced it’s latest GPS voice unit – the Voice X – which that say combines both simplicity and function GolfBuddy, the world-leading developer of distance measuring devices made exclusively for golfers, is launching it’s latest GPS unit – Voice X. With a host of features, voice and display options and GolfBuddy’s renowned accuracy, the Voice X delivers all the GPS...
Thursday 28 September 2017
TaylorMade have launched a brand new series of TP red putters and TP Silver additions that have 6 hosel and sightline combinations to help all golfers roll it pure Dustin Johnson, Rory McIlroy, Jason Day, Sergio Garcia and Jon Rahm all have something in common this year, and it’s not winning trophies. At some point, they’ve all used a red putter –...
Thursday 28 September 2017
TaylorMade have revealed a brand new TP Red Collection, and ahead of their launch – we’ve put two of them to the test The TP Red Collection is comprised of five new variations of the Ardmore putter as well as the Chaska model. Each of the six new models feature milled 304 stainless steel heads with Tour Red finish for a...
Thursday 28 September 2017
All the latest golf shoes on the market claim to boost distance and consistency. But do golf shoes really make a difference? We’ve seen some wild claims about golf equipment over the years, but one of the most dif cult to get your head around is how your golf shoes help you hit it further. It’s a dif cult one to...