Polo Ralph Lauren, official apparel supplier of the Dubai World Championship which started today, has unveiled a new shirt to be worn exclusively by leading European Tour player caddies during the Championship, replacing the traditional caddie bib.
For the first time in the history of professional golf tournaments, a fashion brand will dress all caddies participating to the event.
Polo’s caddie shirts will follow the tradition of Polo Ralph Lauren’s Big Polo Player shirts—now a style icon, the larger logo was created upon Polo’s sponsorship of the US Tennis Open for the on-court officials.
Paired with the Big Polo Player on the left, the white caddie shirts will also feature the tournament logo on the right, the player’s ranking on the right sleeve, the player’s name on the back and the flag of the player’s country of origin.
The uniform will be completed by khaki shorts and a khaki cap.
This year marks the introduction of the Dubai World Championship, the new season ending grand finale of golf, consisting of players ranked from 1 to 60 in the Race to Dubai.
The action is taking place on the Greg Norman-designed Earth course at Jumeirah Golf Estates.
With this partnership, Polo Ralph Lauren will outfit all Championship staff, including officials, marshals and PRO-AM players, and will be launching a collection of Dubai World Championship golf wear for men and women to be sold internationally at select Ralph Lauren retail locations and at the tournament itself.