Jaguar to drive O2 Golf LIVE ahead

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Jaguar, maker of the award-winning Jaguar XF, voted Best Executive Car of 2009, has been announced as the Official Car Partner of O2 Golf LIVE, the exciting new three-day golf event featuring Colin Montgomerie, Ian Poulter, Paul Casey, Retief Goosen and many other leading golfers and celebrities, to be staged at Stoke Park, Buckinghamshire, on May 14-16 2010.

The famous car brand will bring a real touch of class to proceedings at Stoke Park with all the latest models on view.

The deal is also great news for Jaguar drivers attending the event as the company will be making 200 free upgrades from Course tickets to Premium tickets available to its customers.

"We are delighted to announce that Jaguar is the Official Car of O2 Golf LIVE," said Event Director, James Goode. "Jaguar is one of the most iconic brands out there and a company which fits perfectly with everything we are trying to achieve at O2 Golf LIVE."

Jaguar joins an impressive list of commercial sponsors who have agreed to support O2 Golf LIVE including Title Partner O2, Travel Partner Golfbreaks.com, OKI Printing Solutions, and Media Partners The Daily Telegraph and Bauer Consumer Media, publisher of Today's Golfer and Golf World magazines.

The standing of O2 Golf LIVE in the golf world has also been confirmed by the recent endorsement of the European Tour, something no other non-tournament golf event can claim.

Commenting on behalf of Jaguar, UK Marketing Director David Steele said: "Golf is one of our key target sectors and O2 Golf LIVE is a fantastic opportunity for us to talk to golfers who have a real passion for their sport. This new and innovative format fits in really well with our own brand identity and experiential marketing plans."

O2 Golf LIVE is a premium three-day event which is aimed at golfers of all ages and abilities and which provides a unique backstage pass into the glamorous world of Tour golf.

When you purchase a daily ticket for O2 Golf LIVE it will give you access to Monty’s Masterclass, as well as watching the stars in action in a 3-hole Pro-Celebrity Challenge, book a lesson with a top PGA professional or mind coach, learn at first hand Tour players’ tricks of the trade, try out the latest kit and equipment from leading club manufacturers or even get yourself custom-fitted for a new set of clubs.

There will also be ample time to visit the Short Game and Bunker Theatre, Mid Iron and Recovery Theatre, Tee Shot Theatre, Retail Village and the Competition Zone before each day concludes with an unforgettable Grand Finale featuring Montgomerie and many of the other leading golfers and celebrities.

You can get your free eight-page guide to O2 Golf LIVE in the May issue of Today's Golfer, on sale on Thursday 25 March.

Tickets for O2 Golf LIVE start from £45 and are available now from www.golfliveevent.com or by calling 0871 230 7130. A maximum of 4,000 tickets will be sold per day and are available on a first come, first served basis.

More information about O2 Golf LIVE can be found on www.golfliveevent.com.