Spieth bosses The Masters - Now it's your turn!


Following Jordan Spieth’s dominant victory at the Masters, attention now turns to amateur golfers with the new season of the BOSS Watches H1Club teeing off.

And after six-time Masters winner Jack Nicklaus, 75, turned back the clock with his stunning hole-in-one during the par-three contest, there’s never been a better time to be your own hero.

Since its inception in 2013, the H1Club has given away more than £1.2m-worth of exclusive BOSS Watches to amateur golfers who have scored a hole-in-one during a club competition – and the luxury German brand has vowed to continue its generous reward throughout the 2015 season.

In total, nearly 5,500 watches have been presented to skilful – or lucky – club members in the UK and Ireland during that time. And, laid out lengthways, the watches more than cover the combined distance of Augusta National’s first three holes!

During that time it has seen some headline-making hole-in-one stories including two golfers who scored two aces in one round, and the recording of a new British record distance for an ace of 408 yards.

The majority of stories behind the aces are more prosaic, but, whether the distance is 408 yards or merely 80 yards, each successful golfer receives a limited-edition timepiece as a keepsake to remind them of their special moment.

Once again, each golfer recording a verified hole-in-one in a club competition will receive a limited-edition timepiece and membership of the exclusive club – launched in association with HowDidiDo, Europe’s largest golfing community – with access to exclusive benefits and H1Club merchandise.

More than 1,800 UK and Ireland golf clubs currently use HowDidiDo – a web-based social network for golfers – and anybody playing in official club competitions at one of these clubs will be eligible, ensuring thousands of golfers have plenty of opportunities to earn themselves a stylish new watch.

Stephen Brydon, commercial director for MGS Distribution, the official licenced UK distributor for BOSS Watches, explained: “I’ve been playing golf for 15 years and, despite being surrounded by stunning watches every day, I’ve yet to win one myself.

“Achieving a hole-in-one is not only a remarkable achievement, but also a very personal one, so it’s great to be able to provide a permanent reminder to golfers. Who knows, maybe one day I’ll get the honour of wearing my own exclusive BOSS hole-in-one watch and get to join the elite as a member of the H1Club.”

No notification is required to participate in the main BOSS Watches H1Club programme as all official club competitions are recorded on the HowDidiDo system, so holes-in-one will be noted and automatically ratified by the golfer’s club.

The new BOSS Watches H1Club season launches for aces recorded from April 13, 2015.