New clothing range from Wilson Staff

Wilson Staff have announced their return to the golf apparel market by launching their first golf clothing line in a number of years.

The company, which has been one of the biggest names in golf since its inception in 1914, has concentrated more recently on golf hardware in terms of clubs and balls.

But now they’ve launched a new range of apparel for 2010 which promise to combine the latest performance-enhancing materials with stylish designs.

The range features golf shirts, pullovers and a windproof top and Wilson say they have priced it competitively so it is affordable to all golfers.

“The is our first golf apparel range for some time, but the reaction to it from both trade customers and consumer tests has been really positive,” said Rick Hazelden, UK Brand Manager for Wilson Golf. “We’ve taken advantage of a range of new materials that can help golfers to concentrate on their games without having to worry about heavy, bulky clothing impeding their swings. What’s more, our garments won’t break the bank!”

The range comprises:

A lightweight and breathable Classic Dry golf shirt which features a moisture management system that allows excess heat and perspiration to escape and a body mapping system that improves air flow in the areas where the body generates the most heat. The stylish striped polyester shirt is available in three colour options – white, black or sand – with an RRP of £34.99.

The Authentic golf shirt also incorporates moisture management technology and is made from 100% polyamid fabric that provides a cool feeling in even the hottest conditions. Available in red, grey, black or sky blue, Authentic has an RRP of £29.99.

Retro is made from 100% natural cotton fibres with a bio-polish finish for a super-soft yet hard-wearing feel. Featuring contrasting cuffs, five buttons and a chest pocket, the shirt is available in black, rose or navy with an RRP of £34.99.

For cooler weather the new Thermal Tech half-zip pullover provides outstanding lightweight protection against the cold yet excellent breathability that prevents the wearer from overheating. Made from 90% polyester and 10% spandex, it also incorporates stretch technology for greater freedom of movement during the swing and comes in black or navy with an RRP of £39.99.

Wilson’s second new pullover is the classic-looking Vintage V-neck made from 70% wool and 30% acrylic for exceptional warmth. It is available in black or grey and carries an RRP of £59.99.

In cold and gusty conditions the Wind Tech top offers complete windproof protection and excellent breathability. Made from 100% polyester, the zip-neck top is also light, supple and water repellent, makes no noise during the swing and features removable sleeves. Available in black, it has an RRP of £59.99.

Completing the collection is the soft ladies’ Martina golf shirt which is made from 95% cotton and 5% elasthan and features stretch technology for improved freedom of movement. Martina comes in two colour options – white or pink – and is available with an RRP of £29.99.

More details of the new Wilson Staff clothing range, available in February 2010, can be found at www.wilsonstaff.com

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