What Gear focus: Callaway Tour i(s) golf balls
Published: Last updated:
Callaway’s new Tour i(s) golf ball, as featured in our exclusive What Gear 2010 section in association with online golf, has been going down a storm in the hands of Tour pros this year.
The ball helped Ernie Els end a two-year barren period with his first PGA Tour victory since 2008 at the CA Championship at Doral – and he followed that up with another win at the Arnold Palmer Invitational two weeks later.
The big South African attributed much of his success to the new Tour i(s) ball. However, Callaway say the ball isn’t simply designed for top Tour players and insist decent amateur players will benefit from the technology utilised in the ball.
features an ultra-soft thin and durable urethane cover that grabs onto the grooves of a club for massive backspin on short shots while generating low driver spin for amazing distance off the tee. It also features a refined Hex design that helps the ball cut through the air more efficiently to give increased stability in windy conditions.
Steve Ogg, Callaway’s vice president of golf ball R&D, said: “The Tour i(s) is the most highly-engineered golf ball product we have ever come out with. It is the softest ball we’ve ever produced, but it also has what is technically called ‘a high core compression differential’. This is the difference between the compression of the inner core and the outer core. When you have a high-compression outer core, the ball holds its shape better when you’re hitting wedge shots so you can create more spin.
“However, the greater force generated from a driver will penetrate the outer core and compress the soft inner core, reducing spin and creating greater distance. Basically, this ball morphs to the shot that you want.”
To learn more about the Callaway Tour i(s) ball – and every other golf ball on the market this year, visit the balls page of our exclusive What Gear 2010 section in association with online golf.
