Ecco unveil new women’s 2012 Golf Street Collection

Ecco have released their new range of women’s Golf Street shoes for 2012 featuring a host of new designs and colours.

Based on Ecco’s idea that golf shoes don’t have to look like golf shoes, the Golf Street range incorporates a hybrid sport-casual shoe designed for either the course or the city.

The uppers feature high-fashion leathers and finishes alongside subtle patterning, bright colors and silver rivet detailing. The ingenious outsole has highly-durably molded TPU traction bars that boast hundreds of traction angles which Ecco say offers superb grip in all conditions.

The shoes follow the pheonomenal success of the Golf Street range in the men’s game, which is pioneered by Ecco ambassador Fred Couples.

“Golf Street has been a global smash hit and early response to new designs has been remarkably strong,” says Michael Waack, head of global golf at Ecco.

“Similarly, the initial success of BIOM Golf at retail and on the LPGA Tour has led us to expand the collection in its second year.”

The ECCO women’s golf collection is worn in competition by scores of international Tour stars, including Belen Mozo, Gerina Piller and Jennifer Johnson. The Golf Street women’s shoes are priced from £99.

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