Friday 27 February 2015
Adams Golf, makers of the No. 1 hybrid on the PGA Tour since 2008, has revealed its new Red hybrid. The benchmark product in the Adams stable, Red delivers players of all abilities an appealing, confidence-inspiring shape with proven performance. Its versatility delivers on what golfers need, when and where they need it. Shot-shaping properties make it easy to find optimal ball...
Friday 27 February 2015
Mizuno has revealed that its second wave of golf balls will land in Europe during Feb 2015. Accompanying the pro level MP-S and MP-X is Mizuno’s new ‘dimple-cluster’ concept ball, the JPX. Working closely with the Fukuoka Institute of Technology, Mizuno’s research team identified that the ‘descent’ phase of ball flight was the least optimized by current dimple design. ...
Friday 27 February 2015
Nike Golf takes a humorous look at the factors golfers of all skill levels face when deciding to change their driver. Centered on the new Nike Vapor drivers, the 30-second television spot highlights the resistance to change and the process of constant improvement. Five Nike athletes – Rory McIlroy, Tiger Woods, Michelle Wie, Charles Barkley and Bo Jackson – appear in...
Tuesday 24 February 2015
Continually serving the demand for quality golf distance measuring devices, Bushnell has announced the launch of its new NEO Ghost GPS Rangefinder, rounding out its robust collection of offerings to serve and assist golf enthusiasts of all levels on the course. The NEO Ghost comes preloaded with more than 33,000 courses and provides simple measurements to the front, centre and back...
Monday 23 February 2015
Are your wedges old and worn? Do you only carry one wedge and use it for every short game shot? Do bunkers drive you bonkers and putting drive you potty? We are looking for four golfers to get a complete Short Game Makeover from Cleveland Golf and Srixon. The lucky winners will have a full assessment of their equipment and their game...
Written by Joe Downes on Wednesday 18 February 2015
ECCO’s Biom Hybrid 2 is the next generation of its bestselling style showcasing the firm’s “natural motion” tech. The Biom Hybrid 2 is twocoloured to create a different look and 15 per cent lighter than the original thanks to an extra-thin midsole that helps bring players closer to the ground. This is aided by a dual-density TPU outsole. “We’ve taken what many have declared the world’s most comfortable golf shoe and made it even...
Tuesday 17 February 2015
Wilson Staff has blended The Right Light™ technology it introduced successfully last year with ground-breaking club head innovations to create a SuperLight™ range of advanced distance clubs for the 2015 season. The new Wilson Staff D200 family of clubs – incorporating a brand new driver, fairway woods, hybrids and irons with an original Speed Sole concept – are even lighter than...
Friday 13 February 2015
Titleist, Golf’s symbol of excellence, is providing the opportunity for golfers of all abilities to experience the advanced performance of Titleist golf clubs at one of the many trial events to be held at venues across the UK over the coming months. As part of the new ‘Trial Titleist’ campaign, a team of dedicated Titleist Trial Representatives will be conducting...
Written by Joel Tadman on Wednesday 11 February 2015
FootJoy is eyeing further growth in 2015 with the launch of its most comprehensive and eye-catching Performance Apparel Collection to date. The stunning new range, featuring a diverse portfolio of designs in modern colour tones, performance fabrics and with fashion detailing prominent throughout, has increased in size by 20% over previous years, pointing to the brand’s burgeoning appeal among golf retailers...
Written by Joel Tadman on Wednesday 11 February 2015
Axglo, a manufacturer of robust and easy-to-assemble golf push carts, has launched its TriLite push cart model in the UK. Through reputable distributor Northern Golf, UK golfers will now be able to purchase the brand’s simple three-wheel TriLite design immediately from PGA professionals and other golf outlets across the country. “It’s very exciting, after a successful launch in Canada and Asia, to...