TaylorMade reveal new 2019 stand-bag line-up

TaylorMade have revealed their new FlexTech stand-bag line up – and you can see them on the PGA Tour this week

Rickie Fowler made a couple of headlines for using a stand-bag with his caddie on the PGA Tour during the Farmers Insurance Open last week, and it’s a trend TaylorMade are continuing at the Waste Management Phoenix Open. It looks like Titleist are also following suit. 

Their 2019 golf bag line utilises the company’s popular and proven FlexTech™ technology, and TaylorMade Tour staffers Jon Rahm, Beau Hossler & Chez Reavie, among others, will all be carrying the new FlexTech Stand Bags this week in Arizona. 


Combining ultimate functionality with aesthetically appealing design elements, the 2019 TaylorMade golf bag line utilises premium materials with increased attention to detail in every aspect of creation, resulting in what TaylorMade say are the company’s most well-rounded, ergonomic golf bags to date.

This has been accomplished by utilising extensive consumer research and an overhauled development process to create golf bags with strength, durability and efficiency from the ground up.

There are two primary features that highlight each of the new 2019 bags: the company’s proven FlexTech base system & an all-new self-adjusting strap system that allows for a stable, comfortable carry. The FlexTech base system is a multi-piece collapsible base that allows for easy deployment with additional space that negates club crowding. The all-new self-adjusting strap system allows golfers to have balanced bag without having to adjust cumbersome straps. Without a back pad the straps are more effective when utilised as a single or double configuration.

FLEXTECH AND FLEXTECH WATERPROOF STAND BAGS

Highlighting TaylorMade’s 2019 golf bag line are the FlexTech and FlexTech Waterproof golf bags, featuring a unique construction that has each main side pockets built into the center of the golf bag to create a single piece construction that allows for more storage without adding weight.

The overall design was a result of market research that showed a significant percentage of people who purchased the previous generation bag also use them in carts in addition to walking during rounds. The bag was designed for more pocket space and features a cart strap passthrough to allow easy access to the oversized apparel pocket through a unique single piece construction.  

FlexTech Stand Bag:

Weighing only 2.4 kilograms, the FlexTech Stand Bags are each offered in 4 colourway options and have been designed with the following features:

● 5-way organisational top
● Water-resistant, seam-sealed valuables pocket with micro suede lining
● Anti-split stand system
● Full length dividers to eliminate club crowding
● 11 pockets
● FlexTech colourways: titanium/blood orange, charcoal, blood orange/black, and navy/red/white.
● RRP £179

flextech bag

In addition to the FlexTech Stand Bags, TaylorMade is also introducing the first generation of the FlexTech Waterproof Stand Bag, designed to appeal to customers seeking protection from the rain with the same performance features as the FlexTech bag. The FlexTech Waterproof Stand Bags offers 5 waterproof welded pockets and an umbrella holder.

FlexTech Waterproof bags

Weighing a light 2.1 kilograms, the FlexTech Waterproof Stand Bags is offered in 5 colorway options and has been designed with the following features:

● 5-way organisational top
● Waterproof welded pockets
● Umbrella holder
● Anti-split stand system
● Full length dividers to eliminate club crowding
● 6 pockets plus 1 open pocket for drinks
● Comfort back pads
● 5 Colourways: royal/white, navy/white/red, red/white, silver/red, grey/white
● RRP: £229

flextech waterproof golf bag

FLEXTECH CROSSOVER STAND BAGS 

Also new to TaylorMade’s 2019 golf bag line is the FlexTech Crossover Stand Bags. The FlexTech Crossover bag was the company’s best-selling bag in 2018 and aligns with the 14-way top market that has been trending upwards, due to many golfers’ desire to further protect their clubs. 

While technically a stand bag, designers straddled the line of a cart & stand bag when designing the Crossover. The new design allows for a cart strap passthrough that makes loading the bag on carts more efficient and more importantly gives the golfer access to the two oversized apparel pockets on the side of the bag that are made possible by the unique design built into the center ball pocket.    

The bag features three larger front-facing pockets (including a cooler pocket with a drain port), for easy access storage while strapped onto the cart. 

flex-tech crossover

Weighing only 2.7 kilograms, the FlexTech Crossover Stand Bags are offered in 3 colourways and have been designed with the following features:

● 14-way top
● 10 pockets
● Cart strap passthrough for easy access to all pockets
● Large internal insulated cooler pocket
● Easily accessible insulated water bottle pocket
● Full-length dividers to eliminate club crowding
● 3 colourways: silver gray/blood orange, navy/white and black/blood orange
● RRP £199

FLEXTECH LITE 

TaylorMade’s FlexTech Lite is the lightest bag in the Flextech family made for the walker looking for a quality carry bag built to last. The new version of the Flextech Lite is lighter, more comfortable to carry and overall, a more functional design than the prior generation.  

Weight was saved in this bag by moving to a single stay construction versus 3 or 4 stays previously used. The main stay that runs along the spine of the bag was modified to ensure it is durable while remaining lightweight. 

A dedicated rangefinder pocket/capsule has also been integrated into the side accessory pocket to allow for easy access to their rangefinder before taking the bag off their back. For the most discerning golfer every element of the new FlexTech Lite is designed to provide ultimate comfortable and usability during the hours of carry and miles walked. 

flextech-lite

Weighing a mere 2.1 kilograms, the FlexTech Lite Bag is available in 5 colourways, each designed with the following features:

● 4-way organizational top
● New no-zip rangefinder capsule
● Micro-suede lined valuables pocket
● Anti-split stand system
● Full-length dividers to eliminate club crowding
● 8 pockets
● Colourways: Silver/Blood Orange, Navy/White, Black/Blood Orange, Blood Orange, Kalea
● RRP £159

LITETECH 3.0 STAND BAG

Rounding out the 2019 TaylorMade Golf bag line is TaylorMade’s newest and lightest bag in the stand bag line – the LiteTech 3.0 Stand Bag.

Weighing in at just 1.2 kilograms, LiteTech 3.0 is TaylorMade’s introduction into the ultra-lite category that provides the market a full sized, quality golf bag offering. LiteTech 3.0 utilises bag body materials three times lighter than the FlexTech Lite and an ultra-lightweight and durable stand system that features carbon fiber legs and light weight collapsible base system.

While maintaining a durable and high-strength construction, the LiteTech 3.0 Stand Bag offers optimum club storage with a spacious 4-way top that has three grab handles. Not sacrificing storage within the bag body for weight, the bag has six pockets that include a large apparel pocket that can easily store a rain suit.

The LiteTech 3.0 features a self-adjusting strap system that is designed for a comfortable carry.

litetech-taylormade-bag

LiteTech 3.0 Features:

● Ultra-lightweight design
● 5-way top
● 6 pockets
● Full-length club dividers
● Full-size side pockets
● All-new self-adjusting strap system
● 3 colourways: Blue/Grey, Black/White, Grey/Lime
● RRP: £169

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