Written by Edward Colman on Thursday 29 September 2016
adidas Golf and Dustin Johnson today announced a new multi-year apparel and footwear deal. 2017 will mark the company’s tenth year collaborating with the 2016 PGA of America Player of the Year Award and Vardon Trophy recipient, 2016 US Open Champion, Top American and #2 Player in the World. “adidas Golf is more than a sponsor,” said Dustin Johnson “They have been with...
Written by Simon Daddow on Tuesday 27 September 2016
Wilson have a long history of producing great irons for tour professionals. Monty, Faldo, Vijay Singh and Arnold Palmer all used the companies models during their careers and thanks to keeping such illustrious company the brands irons have won 61 major championships, more than any other brand in golf. It’s no surprise then the new FG Tour V6 irons are...
Written by Edward Colman on Friday 23 September 2016
Golf is full of great traditions, but every other year we are treated to an event unlike any other in the sport. The best players from Europe go to battle with their rivals from the USA and a few days of heated competition on the golf course produce enough drama, pride and passion to fuel the fires of the winners and...
Written by Simon Daddow on Monday 19 September 2016
Cobra reckon their original King Cobra Oversize irons were the #1 selling iron way back in the mid 90’s when they were first introduced. It’s no surprise then they’ve decided to reintroduce the name in the form of their latest all singing and dancing King Oversize game improver iron. Make no mistake about it the Oversize is aimed firmly at golfers who...
Written by Simon Daddow on Wednesday 14 September 2016
Micro GPS systems are growing rapidly in popularity. They’re so simple, straight forward and give just the right amount of yardage information most club golfers need. GolfBuddy’s new Voice2 gives all the basic distances, but unlike others because its got a voice it can also read yardages to you just like a real caddy. You just need to clip the tiny...
Written by Simon Daddow on Wednesday 14 September 2016
Ping have dedicated some serious time and effort into developing their apparel and waterproofs over the last two years and from the look of their new autumn winter range the hard work is paying off. Ping have really focused on delivering what they call “improved playability” with the new apparel range. So the story is consistent with their golf clubs and...
Written by Simon Daddow on Thursday 8 September 2016
If you haven’t noticed, Titleist dance to their own tune when it comes to product launches. Whilst golfs other major manufacturers like to reveal new ranges every year Titleist prefer to switch between driver/fairways and irons/hybrids on a two yearly cycle, as they believe it takes that long to make a better product. Titleist’s last driver the 915 was launched in...
Written by Simon Daddow on Wednesday 7 September 2016
PXG say they develop new products without time or cost constraints. And with having a compact tour and moderate sized iron in their range already it makes perfect sense they’ve turned focus onto “xtreme forgiveness” with the latest launch. When other brands create super forgiving irons most immediately go for huge cavity back designs to get as much weight as far...
Written by Simon Daddow on Wednesday 7 September 2016
Callaway’s Big Bertha name when it comes to irons has been synonymous with super forgiving game improvement technology ever since the first BB appeared in 1994. It’s no surprise then the new Big Bertha OS is aimed firmly at the “Super Game Improver”. We’ve heard golf club engineers murmur before about how irons especially those designed for maximum forgiveness are...
Written by Michael Catling on Tuesday 6 September 2016
Wedge, 7-iron or Odyssey’s new chipper? Any short game coach will tell you that keeping the hands quiet is key to a good chipping strike. Yet many club golfers can’t seem to do anything about their busy hands around the green. So step forward the X-Act Tank Chipper, a club built by the boffins at Odyssey to help you make effective contact,...
Written by Today's Golfer on Wednesday 31 August 2016
Love them or hate them GPS watches have had a significant effect on golfers since they first hit the shelf and we recently put two of this year’s cohort to the test over ten rounds and were impressed with what was on offer. Garmin Approach X40 First impressions I don’t usually wear a watch as I don’t like playing with anything on...
Written by Equipment Editor on Tuesday 30 August 2016
Scotty Cameron reckons year on year he’s being asked more and more often for shorter length putters. So he and Titleist have decided to produce a range of 33” flatsticks (35” is standard for many manufacturers) which have been specifically weighted and balanced for a shorter length. Many golfers over the years have cut down a putter...
Written by Simon Daddow on Tuesday 30 August 2016
Cleveland reckon they “Reinvented Alignment” when they launched the TFi 2135 putters earlier this year. By raising the sight line to the exact centre of the golf ball their engineers say all golfers can align correctly at the target no matter how they set-up over the ball. Cleveland reckon their four new models are designed for golfers who prefer larger headed...
Written by Simon Daddow on Tuesday 30 August 2016
Usually when new drivers hit the the market the big sell manufacturers use to hook golfers in is how the clubs can hit further from the tee than anything that’s gone before. But that’s changed a bit with Callaway’s new Big Bertha Fusion as it’s the first driver we’ve seen that spouts about being aimed specifically at golfers needing a...
Written by Simon Daddow on Thursday 25 August 2016
Bubba Watson’s used a pink Ping driver to raise money and awareness for his foundation since 2012. And with huge interest from golfers around owning their own pink Bubba driver Ping have decided to release 6000 of them on a limited-edition basis. You’ll need to really want one as they’re selling for £500 a piece, but Ping promise $60 from every...
Written by Simon Daddow on Thursday 25 August 2016
Cleveland if you didn’t know see themselves as short game specialists nowadays, and no short game brand worth a second look would be complete without a first class putter range. So hot on the heels of launching the RTX 3 wedges Cleveland are introducing a brand new Huntington Beach range of flatsticks. They’ve chosen three tour inspired classic blade and mallet...
Written by Simon Daddow on Tuesday 23 August 2016
If you’ve been around golf for a while you’ll no doubt of come across Callaway’s X-Series irons before. They were about from the late noughties for over a decade and ran to at least 7 different series, but one model, the X14 was held closer to golfers hearts than most. Callaway reckon it was one of the most successful irons...
Written by Simon Daddow on Monday 22 August 2016
Srixon are market leaders when it comes to two-piece golf balls, and to keep them ahead of the game they’ve just launched a new generation Soft Feel golf ball range. The new Soft Feel includes male and female specific models and is designed specifically for those with mid to low swing speeds. Now in its 10th generation, the new Soft Feel...
Written by Simon Daddow on Monday 15 August 2016
Milled putters are seen as the pinnacle of flat sticks, because every head is precisely created by a computer controlled milling machine. Each dimension is cut into a solid block of steel or aluminium, which guarantees quality, precision and of course extra cost. But if the truth be known it’s also the easiest way to tailor a specific model to...
Written by Simon Daddow on Monday 15 August 2016
Mizuno are big fans of the performance benefits boron brings to their forged irons, so it’s no surprise they’ve decided to use the material in their new T7 wedges too. Boron brings additional strength to Mizuno’s array of forged irons which allows the face thickness to be thinned down by Mizuno’s engineers. But when it comes to wedges they say the...